In a move that has left the industry scratching their heads, AT&T announced today that it will be ditching wireless technology and returning to its roots with wired communication.
According to company officials, the decision was made after realizing that their wireless service was causing people to be too connected and miss out on the simple pleasures in life, such as getting tangled in cords, tripping over wires and experiencing the nostalgia of dial-up internet.
“We’ve been observing our customer’s behavior, and it’s becoming increasingly clear that people are missing the good old days of wired technology,” said AT&T CEO John Turner. “We want to bring back the thrill of disconnecting and give our customers a chance to unplug and reconnect with the world.”
The move will include a complete phase-out of AT&T’s wireless network, as well as the development of new products and services.
“We’re talking about state-of-the-art wired phones, wired internet, and even wired television,” said Turner. “It’s going to be a whole new world for our customers.”
The decision has been met with skepticism. “I’m not sure why any company would do some like this AT&T is taking a stand on this issue,” said one customer. “But I’m not sure if I’m ready to give up the convenience of wireless technology.”
Despite the initial reactions, AT&T is confident that the switch to wired communication will be a success. “We believe that our customers will appreciate the opportunity to unplug and experience the nostalgia of wired technology,” said Smith.